is 1dn-4up really that common, and why? does it confer some benefit i'm unaware of?
Putting N between gears, deliberately making Neutral more difficult to access, makes it less likely for a rider to find themself powerless while in motion. Downshifting, from an unknown gear ratio, will never leave one in Neutral, like "N at the bottom" could.
If one inadvertently half clicks into N, on their "N in the middle" shifter, while wanting 1rst, another downward stomp is faster than the foot reposition plus upward click required from "N at the bottom".
Also, when starting off after sitting in N at a light, "N in the middle" makes it almost impossible to inadvertently start out in 2nd by lifting twice. 1rst is the other way.
I don't see much difference between "1 down, rest up", and "1 up, rest down", but standardization does seem desirable. Apparently, at one time, there was quite a bit of variation in layout.
http://www.dansmc.com/gearshifters.htm