Wow, there's 2min 58secs I'll never get back. To me, Indian music sounds like it needs oil.
The song in the video is a poorly composed / sung folk-pop song in Punjabi language. The lyrics are cobbled together to rhyme to tell a 'story' of a boy who buys a Bullet motorcycle to impress the girl.
This is neither a classic nor a literary nor a very musical song. May be that is what you are sensing - not really impressed by it. Neither am I by this song.
However, Indian music is VERY VERY vast, extremely deep and multi-faceted with lots of genres. It encompases numersous languages, cultures, hundreds of years of musical compositions, collections, improvisations and systematic study that can take whole lives to understand, appreciate, and perform.
One song does not represent all of Indian music - it is like someone after eating a Mcdonald meal says American food is awful.
In my view, anyone who plays or understands music in any culture will find a genre of Indian music that he or she can like and enjoy. From George Harrison (Beatles), Yehudi Menuhin (violin), John Mclaughlin (guitar), Phillip Glass (US composer), Peter Gabriel, Birmingham Symphony Orchestra and numerous musical artists have played and studied with Indian musicians. The list is very long and keeps growing even amongst today's young generation.
Indian music is an ocean of treasure - you just have to dive in to bring out the pearls ! Did you say something about - where to dive
?
A glimpse of different kind of Indian music - no oil needed ! Listen to it for 5 minutes and you will ge back 10 minutes of life
.
http://www.youtube.com/watch?v=IHGmvmbslcg&feature=related