"Why do we even spend time/money on such nonsense," you ask? Why, to make them better, of course. Now, what "better" may constitute is debatable. Some will see it as coaxing every last pony out of the paddock, striving for ever snappier performance, while others seek improved reliability and an extended service life. I'm clearly of the latter persuasion, not through any real virtue so much as by necessity. My now elderly 2005 "Iron Belly" is actually the newest vehicle I've ever owned. If I could trade one or two horsepower or, say, 5 mph off its top speed for an additional 25,000 miles of service life, I would do so in a heartbeat. In fact, I already did so with my ratty old Norton, pulling off one of its pair of carbs in exchange for a smoother-running less-stressed engine. You see, my great joy has always been resurrecting and then nursing along some greasy old wheezing geezer longggg beyond any reasonable expectation. Where's that sow's ear? Lemme have at it. That's had to be my motto most of my impoverished semi-nomadic life. Now it's just become another old habit.
But like I said, that's just one way of looking at things. I'm sure the more performance-oriented ton-up boys will be along directly with the other perfectly valid side of the story and good advice. They must just be off "flowing their heads" or something.